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Image courtesy of Simon Holmedal

MOTION GRAPHICS & ADVERTISING

Designers, animators and storytellers use motion graphics to create static, interactive or motion-based content that stimulates audiences using powerful and compelling visual narratives. Create a wide range of aesthetic and dynamic experiences using Houdini and its procedural node-based toolset.

Image courtesy of MEGALIS

PROCEDURAL CONSTRUCTS

Houdini’s node-based workflow let’s you generate points, lines, surfaces and volumes then interconnect them in creative ways. You can fully explore an idea then easily make changes to generate multiple iterations. Complex systems based on randomization and noise are easy to manage and can be turned into sharable artist-friendly tools.

Image courtesy of AIXSPONZA

MOTION FX

Houdini lets you create motion in exciting new ways that would be too inefficient to animate manually. Whether you are using procedural channel operators or dynamic simulations, Houdini lets you create complex motion with ease. This provides new ways of working that will support and enhance your existing motion graphics toolset.

MOPs is a set of third-party digital assets, created by Henry Foster (Toadstorm) and Moritz Schwind (Entagma), that helps motion designers efficiently build setups often encountered in agency work. MOPs is built to be easy to use and performant, to get you moving quickly.

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